Presented on: Wednesday, March 24th at 6:00 PM EDT
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Students, faculty, alumni and friends are invited to join us virtually for The Farmer School of Business’s Spring 2021 Executive Speaker Series brought to you in partnership with the Miami University Alumni Association!
Brands as a Force for Good for Society, and a Force for Growth in Business
Join us for an inspiring conversation with Procter & Gamble's (P&G) Chief Brand Officer Marc Pritchard who was just named Global Marketer of the Year for 2020 - the highest honor - by the World Federation of Advertisers. He has championed for change across the marketing landscape for a more inclusive approach to messaging and the need for brands to properly reflect society in their communications including the creation of P&G’s #Leadwithlove campaign. His efforts in brand-building, innovation and social justice have earned him other accolades - The Drum named him person of the last decade, and he was also recently honored as one of Adweek's Brand Geniuses of 2020. Viewers will have the option to have their own questions answered by Marc during the event’s live Q&A.
Marc is responsible for P&G's brand building disciplines worldwide. He sets the Company's multi-billion-dollar media, marketing and advertising strategies, and leads marketing innovations that guide communication and brand building for P&G's portfolio of trusted, quality brands.
Marc is a veteran of P&G for more than three decades, joining the company in 1982 as a cost analyst in the Paper Division, followed by a move into marketing in 1987 on the Sure antiperspirant/deodorant brand. He has 20+ years of progressive experience in the Beauty and Personal Care categories which earned his appointment to president of Global Cosmetics and Personal Care in 2003. Known for his pioneering approach to product, commercial and operational innovation, Marc served as president of Global Strategy for two years, driving expanded productivity for P&G. He was appointed P&G's chief marketing officer in 2008.
As P&G's top brand builder, Marc believes in the power of brands to serve people with superior-performing products, while being both a force for good and a force for growth through ethics and responsibility, community impact, diversity and inclusion, gender equality and environmental sustainability. He continually leads P&G's brand building reinvention and is a leading voice in the media, marketing and creative industry.
This event is free but registration is required.
Questions about the Series? Contact Megan Langhals at Megan.Langhals@MiamiOH.edu.