You sit down at your desk to work on an important project, but a notification on your phone interrupts your morning. Later, as you're about to get back to work, a colleague taps you on the shoulder to chat. At home, screens get in the way of quality time with your family. Another day goes by, and once again, your most important personal and professional goals are put on hold. This webinar will reveal the hidden psychology driving us to distraction and why solving the problem is not as simple as swearing off our devices: Abstinence is impractical and often makes us want more. Participants will learn the secret of finally doing what you say you will do with a four-step, research-backed model and reveal the key to getting the best out of technology, without letting it get the best of us. The webinar will be presented by international bestselling author, sought after speaker, and behavioral design expert, Nir Eyal.