Presented on: Thursday, March 9th at 12:00 PM EST
What comes to mind when you think of a sales job or salesperson? When people hear the word “sales,” they think of something between an overly confident, articulate extrovert (at best) or a slick, pushy, know-it-all huckster. Everyone sells every day. Successful people are better than most at selling themselves, their ideas, or their products and services. In this enlightening webinar, Colin Coggins and Garrett Brown, co-authors of The Unsold Mindset: Redefining What it Means to Sell, will share a counterintuitive approach to selling. They'll help you understand that the world's greatest sellers aren’t successful because of what they do. They’re successful because of what they think. Shifting to an unsold mindset will change how you think about selling and how you feel about yourself.
About the Authors: Colin Coggins and Garrett Brown are longtime sales leaders, practitioners, teachers, and best friends. They met at software startup Bitium, which they helped lead to an acquisition by Google. They teach the popular course they created Sales Mindset for Entrepreneurs. They are also investors, corporate advisors, and co-founders of Agency18, which helps mission-driven companies adopt the Unsold Mindset. Sought-after as keynote speakers and guest lecturers, they love connecting with audiences from diverse industries, professions, and backgrounds and showing them it’s possible to successfully sell without being someone you’re not. Learn more at www.colinandgarrett.com.
The views expressed by presenters are their own and their appearance in a program does not imply an endorsement of them or any entity they represent. Reference to any specific product or entity does not constitute an endorsement or recommendation by Boston College.